Your brand.
Your attitude.
Your relevance.
Our Approach
Launching something new? Changing markets? Fighting for new audiences? Over the past 20 years, we’ve proven: only the combination of strategy and design creates a strong brand attitude that keeps your business relevant and enables you to conquer markets and target groups. Brands with clarity, conduct and consistency in their appearance and communication are the ones that endure.
Our Team
And that’s what we do at studio VEH: we build successful brands. We are a team of strategists and designers with international backgrounds and diverse expertise, united by one mission: to shape the next powerful independent brand and empower marketing and product teams to make them thrive.
To operate at the highest level of strategy and design, we founded the platform MASTERM=NDS, and we teach Strategic Design. While MASTERM=NDS keeps our strategic thinking at the cutting edge, our academic work keeps us close to the latest design practices, tools, and trends.
Our Principles
We are guided by principles that we believe in and live by:
- Empathy over ego: We respect and listen – because deep understanding sparks the best ideas.
- Flex it: We adapt quickly to new scopes, offering you fast, effective results without compromise.
- Honest(l)y: We tell it like it is – ensuring your brand stays on track and every decision adds real value.
- Surprise and thrive: We create solutions that exceed expectations, creating experiences your audience will remember.
- Curiosity impacts: We explore unconventional perspectives – turning curiosity into bespoke solutions that make your brand stand out.
We believe: Greatness thrives in concert. Really great things only happen when we think together. And that’s why we love to involve our clients closely in our process.
If that sounds like your kind of work, let’s talk.
template-parts/blocks/block-framework.php
Our Framework
Relevance is earned, not claimed. But how? In our view, a brand’s relevance manifests itself in its attitude. The attitude determines whether a brand is noticed, remembered, and trusted. It is expressed by communication, by experiences, in all behaviors.
That is why we developed our very own framework to define, express, and reinforce that attitude – and turn it into measurable business impact via three pillars:
Clarity is the foundation for business success. We thoroughly define a brand’s attitude to shape and guide its behavior for maximum market impact.
What we offer:
- Market Research
- Competitive Analysis
- Audience Segmentation
- Brand Architecture
- Brand Positioning
- Naming
- Brand Voice
- Brand Messaging
- Strategic Roadmap
- Success Metrics
- Ideation Sprints
- Brand Consultation
Conduct is the expression of a brand’s attitude. Following strategic clarity, the conduct is distinct, unique, and stands out in the sea of sameness.
What we offer:
- Moodboards & Stylescapes
- Visual Identity Design
- Logo Systems
- UX/UI Design
- Animations
- Microinteractions
- 3D Design
- Packaging
- Illustration
- Art Direction
- Wireframing
- Web Development
We align all brand assets into a cohesive, adaptive living system, that ensures the brand’s attitude is experienced consistently, both internally and externally.
What we offer:
- Brand Design Systems
- AI powered Guidelines
- Template Creation
- Analytics & Data Tracking
- SEO Optimization
- Post-Launch Support
- Campaign Development
- Brand Activations
- Marketing
- Ideation Retainer
- Brand Stewardship
- Marketing & Product Team Trainings
template-parts/blocks/detail/button.php
Interested in our framework?
Contact Us
template-parts/blocks/block-program.php
Our Programs
Three tailored approaches that meet brands where they are — from boutique venture to industry leader — and turn them into wow-inducing market leaders.
Brand Creation
Launching needs boldness. Boldness comes from the right strategy. Our Brand Creation Program gives birth to market-ready brands, designed to win both audiences and stakeholders.
Brand Repositioning
Great brands are always at the right place, no matter the time. Our Brand Reposition Program analyzes cultural and market shifts in order to sharpen your strategic focus and reinstall your brand’s lead in emotional relevance.
Brand Refresh
Your brand is doing fine? Well, there’s always room for better. Our Brand Refresh Program sharpens what works, removes what doesn’t, and renews your drive for distinction and demand.
template-parts/blocks/block-clientlist.php
All these clients gave our process
a high five:
ACON
Energy Management
ARIO
PropTech
BRANDGUIDE ONLINE
Publishing
BMWi
Mobility
Cavalry
Venture Capital
CloudPal
AI SaaS Solutions
CodeControl
IT Services
CYCLA
Sports & Fitness
Daimler
Mobility
DB OneSource
Mobility
template-parts/blocks/block-quotes.php
Kudos
from our clients
Does that sound like something that could benefit your brand?
Give us a call or send us an email!