ENProjekt has set itself the task of making the city Berlin and its surroundings more independent by actively shaping the expansion of green electricity in the region. The Berlin based company enables companies, private and public buildings to independently supply their own electricity.
Full transparency.
Optimal system performance.
The market for photovoltaic systems is massive and often difficult to navigate for customers: Online calculators seem promising and transparent at first glance, but they often fail to take the individual circumstances of the property into account, wasting valuable potential.
ENProjekt, with its almost 20 years of experience in the solar industry, counters this by calculating the cost of the system for their customers after an on-site inspection — including all costs and optimization factors. The goal: independence and satisfaction for all customers.
ENProjekt’s new brand mark symbolizes the symbiosis of technology on the roof and life in the building:
Use solar energy.
Live contentment.
More than just technology
ENProjekt’s new brand color palette conveys this concept of dichotomy – the balance between technology and human warmth: a technical purple-gray and a vibrant blue blend with a bold orange and a bright yellow.
ENProjekt plans and implements photovoltaic systems of all sizes, but its added value is the comfort and pleasant living in the property – whether commercial, public or private.
Modern illustrations break with the stereotype of classic solar photography and, in their digital magazine, present technical content such as calculating amortization and the technical aspects of power amplifiers in an appealing and easy-to-understand manner.
Team Credits
Strategy und Creative Direction: Franziska Veh
Claim/Text: Franziska Veh, Mark-Marcel Müller
Art Direction: Lind Haugaard
Design: Aditi Kapur, Felicia Usinto
Illustration: Felicia Usinto
Development: Dilyana Bozhkova